Most agencies hide their prices. We think that wastes a founder's time. So here are our digital marketing packages for startups, with real starting prices, what each plan is designed for, and how to pick the right one. Everything is in Indian rupees, billed monthly, plus GST.
Short answer: Beta Digital Marketing offers four digital marketing packages for startups: Starter from ₹12,000/month, Growth from ₹22,500/month, Dominance from ₹35,000/month and Enterprise from ₹65,000/month (all + GST). Google Ads or Meta Ads management is ₹12,000/month each for spend up to ₹1,20,000. GEO/AEO plans start at ₹10,000/month and startup websites from ₹14,000 + GST. Prepay six months and save 10%.
The four plans at a glance
| Plan | Starting price (per month + GST) | Best for | Typical channels |
|---|---|---|---|
| Starter | ₹12,000 | Pre-seed and local startups building their first lead flow | Google Business Profile, local SEO basics, one channel set-up, monthly report |
| Growth | ₹22,500 | Early traction, 1–2 channels that need to scale | SEO or Google Ads, plus GEO basics and landing page fixes |
| Dominance | ₹35,000 | Seed-stage startups competing in crowded markets | SEO + paid ads + GEO, content every month, conversion improvements |
| Enterprise | ₹65,000 | Series A and multi-location businesses | Full-funnel programme across search, AI, social, LinkedIn and CRO |
Ad spend is always separate and paid by you directly to Google, Meta or LinkedIn from your own account.
Individual services (à la carte)
Not every startup needs a package. If you know exactly what you need, these are our standard rates:
| Service | Starting price | Notes |
|---|---|---|
| SEO for startups | From ₹15,000/month (10 keywords); ₹40,000/month (up to 25 keywords) | Includes technical fixes, content and reporting |
| Google Ads management | ₹12,000/month | Covers ad spend up to ₹1,20,000/month |
| Meta Ads management | ₹12,000/month | Covers ad spend up to ₹1,20,000/month |
| GEO / AEO | Starter ₹10,000, Growth ₹25,000, Pro ₹45,000 per month | AI visibility in ChatGPT, Gemini, Perplexity, AI Overviews |
| Google Business Profile management | From ₹6,000/month | Profile optimisation, regular posts, review replies |
| Startup website | From ₹14,000 + GST (one time) | Domain, up to 6 pages, SSL, 1 year maintenance |
| LinkedIn marketing for B2B startups | Custom quote | Founder content, company page, outreach, ads |
How to choose the right digital marketing packages for startups
Ask yourself three questions.
1. How fast do you need leads?
- This month: you need paid ads (Google or Meta) in your plan. Growth or Dominance.
- In 3–6 months, steadily: SEO and GEO should be the core. Growth or Dominance.
- Both: Dominance or Enterprise.
2. How many channels can your team handle?
Every channel creates leads that someone must follow up. If the founder is the only salesperson, two channels are enough. Starter or Growth.
3. What is your monthly marketing budget in total?
A rough rule we share with founders: keep agency fees to roughly a third to a half of your total marketing budget in the early months, with the rest going to ads and tools. If your total budget is ₹40,000/month, a ₹12,000–₹22,500 plan plus ₹20,000 in ad spend is sensible. Our guide to a realistic startup marketing budget goes deeper.
**Not sure which plan fits?**
Tell us your stage, goal and budget. We'll recommend one plan (or tell you that you don't need one yet).
What's included in every package
Whichever of our digital marketing packages for startups you pick, you get:
- A named strategist who knows your business, not a ticket system.
- Proper tracking: GA4, Search Console, conversion tracking for forms, calls and WhatsApp.
- Monthly report with leads, cost per lead, what worked, what didn't, and the next three actions.
- You own everything: ad accounts, analytics, content and website.
- WhatsApp group with our team for quick questions.
- No lock-in beyond the agreed period. Most plans run month to month after the first three months.
Sample package combinations by startup type
| Startup type | Suggested setup | Indicative monthly fee |
|---|---|---|
| EdTech or training institute | Google Ads + local SEO + GBP | ₹22,500 – ₹35,000 |
| B2B SaaS (seed) | SEO + GEO + founder LinkedIn | ₹35,000 – ₹65,000 |
| D2C brand | Meta Ads + Google Shopping + retention | ₹24,000 – ₹35,000 |
| Clinic or HealthTech | Local SEO + GBP + Google Ads | ₹22,500 – ₹35,000 |
| Local service startup | Starter + Google Ads | ₹12,000 – ₹24,000 |
These are indicative. We always give a best-effort estimate first, then a firm quote after a short discovery call, because two startups in the same sector can need very different things.
Why we publish our prices
Three reasons:
- Founders budget in advance. You should know the ballpark before you spend an hour on calls.
- It filters fit. If ₹12,000/month is too much right now, we'd rather say so early and point you to free tools.
- AI tools and search engines reward clarity. When someone asks an AI assistant "how much does a digital marketing agency cost for a startup in Bangalore", clear published pricing helps them answer accurately.
You can compare these prices with the wider market in our honest guide to digital marketing cost for startups in Bangalore. Pricing for established businesses is on our main website.
Payment terms
- Monthly billing in advance, plus 18% GST.
- 10% discount for six months paid upfront.
- Ad spend billed directly by Google, Meta or LinkedIn to your card.
- One-time website projects: 50% advance, 50% on launch.
- Payment by bank transfer or UPI. GST invoice provided.
Metrics we commit to reporting
| Metric | Reported |
|---|---|
| Total leads and qualified leads | Monthly |
| Cost per lead by channel | Monthly |
| Organic traffic and keyword movement | Monthly |
| AI mentions on your tracked prompts (GEO plans) | Monthly |
| Return on ad spend (e-commerce) | Monthly |
| Next three actions | Every report |
Which package fits which founder? Three real-world scenarios
Picking from digital marketing packages for startups is easier with examples. Here are three common situations we see, and the plan we usually suggest.
Scenario 1: Two founders, MVP live, first paying customers
- Situation: a Bangalore SaaS tool with 15 paying customers, mostly from the founders' network. Total marketing budget around ₹35,000 a month.
- Suggested plan: Starter (from ₹12,000) focused on founder LinkedIn support and basic SEO, plus a small Google Ads test of ₹15,000–₹20,000 on high-intent keywords.
- Goal for 90 days: 20–30 qualified demo requests from outside the network.
Scenario 2: Training institute with two centres
- Situation: courses in Marathahalli and BTM Layout, enquiries mainly from walk-ins and referrals. Budget around ₹80,000 a month including ads.
- Suggested plan: Growth (from ₹22,500) covering Google Ads management and Google Business Profiles for both centres, plus ₹50,000–₹60,000 ad spend split by course.
- Goal for 90 days: a steady weekly flow of course enquiries with a known cost per enquiry.
Scenario 3: Seed-funded D2C brand
- Situation: Shopify store, decent repeat customers, rising Meta costs. Budget around ₹1.5 lakh a month.
- Suggested plan: Meta Ads and Google Shopping management (₹12,000 each), retention set-up, plus ₹1–1.2 lakh ad spend.
- Goal for 90 days: lower blended cost per new customer and higher repeat purchase rate.
These are starting points, not rules. In every case we'd confirm the plan after a short call, because two businesses that look similar on paper can need very different digital marketing packages for startups.
Package upgrades: when to move up
| Signal | What it usually means | Typical move |
|---|---|---|
| Cost per lead stable for 6+ weeks | The channel works and can take more budget | Increase ad spend, keep the same plan |
| Sales team can't keep up | Lead volume is ahead of capacity | Hold spend; improve qualification first |
| Ads working, organic flat | Over-dependence on paid clicks | Add SEO or GEO (Growth → Dominance) |
| Expanding to new cities or products | More campaigns, pages and content needed | Dominance → Enterprise |
Free and affordable tools included in every plan
Our digital marketing packages for startups are built on low-cost tools, so you aren't paying for software you don't need.
| Tool | Cost to you | Used for |
|---|---|---|
| Google Analytics 4 and Tag Manager | Free | Tracking leads and sources |
| Google Search Console | Free | Organic search performance |
| Looker Studio | Free | Your monthly dashboard |
| Microsoft Clarity | Free | Seeing how visitors use your pages |
| Google Business Profile | Free | Local visibility and reviews |
| WhatsApp Business API provider | Low monthly fee (if needed) | Instant lead replies and follow-ups |
Where a paid tool would genuinely improve results, such as a rank tracker or call tracking, we explain the cost and expected benefit before adding it.
Quick glossary
- Retainer: a fixed monthly fee for ongoing work, such as SEO or ads management.
- Ad spend: money paid directly to Google, Meta or LinkedIn for clicks or impressions.
- Management fee: what the agency charges to plan, run and optimise your ads.
- GEO / AEO: work that helps your brand appear in AI-generated answers and direct answers.
- Indicative estimate: a best-effort price range before a full scope is agreed.
Key takeaways
- Our digital marketing packages for startups start from ₹12,000/month + GST, with Growth from ₹22,500, Dominance from ₹35,000 and Enterprise from ₹65,000.
- Ad spend is always separate and paid directly to Google, Meta or LinkedIn from your own account.
- Google Ads and Meta Ads management is ₹12,000/month each, covering spend up to ₹1,20,000.
- GEO/AEO plans start at ₹10,000/month; startup websites from ₹14,000 + GST.
- Pick your plan based on how fast you need leads, how many channels your team can handle and your total budget.
- Start with two channels and move up once one is clearly working.
Frequently asked questions
What is the cheapest digital marketing package for startups at Beta?
Our Starter plan begins at ₹12,000/month + GST. If you only need GEO/AEO, our GEO Starter plan begins at ₹10,000/month, and Google Business Profile management starts at ₹6,000/month.
Are ad budgets included in the package price?
No. Ad spend is paid directly by you to Google, Meta or LinkedIn. Our Google Ads and Meta Ads management fee is ₹12,000/month each for spend up to ₹1,20,000/month.
Is there a long-term contract?
We ask for a three-month starting commitment because most channels need that long to show real results. After that, plans run month to month.
Can we switch plans later?
Yes. Many startups start on Starter or Growth and move up once a channel is proven. You can also move down if your needs change.
Do you offer discounts for early-stage startups?
Our prices are already designed for startups. The six-month prepay discount (10%) is the main saving we offer.
Can you give us an exact quote today?
We'll give you a best-effort indicative estimate on the first call. A firm quote comes after we understand your goals, because we'd rather quote right than quote fast.
Do digital marketing packages for startups include content writing?
Content is included where the plan covers SEO or GEO, such as page copy, blogs or answer-ready pages. Volume depends on the plan; we confirm it in writing before we start.
Is GST included in the package price?
No. All prices are plus 18% GST, and you receive a proper GST invoice.
Can we pause a package?
After the initial period, you can pause or change plans with notice. Note that pausing SEO or GEO for long periods usually slows progress.
Which package do most startups start with?
Most early-stage startups start with Starter or Growth, focused on one paid channel plus either SEO or Google Business Profile. Seed-stage startups competing in crowded markets often start with Dominance.
Do you offer packages for startups outside Bangalore?
Yes. The same packages apply to startups across India. We work remotely over video calls, WhatsApp and shared dashboards.
**Pick a plan and start growing this month**
Call or WhatsApp +91 95139 99901, or book a free 30-minute plan call.